Monday’s New York Times carries a story on BellSouth that includes a look at the challenges and opportunities the company faces.
Cable is identified as the big threat. And it’s being pressed across BellSouth’s nine-state service area by the likes of Cox, Comcast and Charter. The story notes that BellSouth, like its Regional Bell Operating Company brethren SBC and Verizon, is scrambling to develop a video offering so that they can compete more directly with cable companies which are moving into telephony.
The infrastructure they will deploy to enter this business? Fiber optic networks. This tracks the BellSouth network road map presented a couple of weeks ago in Baton Rouge at the Louisiana Optical Network (LONI) conference.
The article also highlights the importance of Cingular to BellSouth’s financial wellbeing. And mentions the possibility that the company may pursue a merger with AT&T that it passed on earlier.
The overall theme of the article is that BellSouth is beginning to shed some of its reputation for stodginess. It calls to mind that advertising campaign for that GM line of autos: “Not your father’s Oldsmobile.” Worked well for them, didn’t it?
Actually, changing corporate culture is one of the toughest challenges in business. It’s made all the more difficult by a rapidly evolving market place like BellSouth finds itself in now. The degree to which BellSouth is able to succeed at this transformation will determine whether the company prospers, declines into a takeover prospect, or goes the way of Oldsmobile.
LUS’s fiber to the premises project is both emblematic of the challenges BellSouth faces, and the least of the company’s worries. It’s companies like Cox that pose the true threat. That’s why this Lafayette alliance between these two corporate adversaries is so unnatural.
There’s a graphic that goes with this story that shows BellSouth’s lack of interest in purusing high speed internet customers relative to other Bells and the cable companies.
http://graphics7.nytimes.com/images/2004/09/12/business/13bell.chart.jpg
I appreciate you sharing this blog post. Thanks Again. Cool.
Thank you for great information. I look forward to the continuation.
Superb post however I was wanting to know if you could write a litte more on this topic? I’d be very grateful if you could elaborate a little bit more.
Thank you great post. Hello Administ .Shellerim.org
Thank you for content. Area rugs and online home decor store. Hello Administ . Shellerim.org
Nice article inspiring thanks. Hello Administ . Shellerim.org
Great post thank you. Hello Administ . Website: cami halısı istanbul
Thank you for great article. Hello Administ . Website: cami halısı istanbul
Thank you great posting about essential oil. Hello Administ . Website: http://www.santenette.com/
Thank you for great article. Hello Administ . Website: Cami Halısı
Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across. Website: Deneme Bonusu
I really love to read such an excellent article. Helpful article. Hello Administ .
Hi, just required you to know I he added your site to my Google bookmarks due to your layout. But seriously, I believe your internet site has 1 in the freshest theme I??ve came across.
Thank you for great article. Hello Administ .